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home page -->Business culture

 Yang Huiyan, the richest woman, finally hits To build platinum five-star hotel

   date:2020-09-18 18:38:51     read:37   

Yang Huiyan, the richest woman, finally hits

To build platinum five-star hotel

The low-profile opening site of Phoenix Hotel is located in Xiangluowan Business District, Tanggu, covering an area of nearly 70000 square meters

Since 2005, Country Garden Group has accelerated its strategy from "one Country Garden a year" to develop several buildings at the same time. It has started to reserve a lot of land in the second and third tier cities of the Pearl River Delta, and has also developed two projects covering an area of 2700 mu in Changsha, Hunan and 230000 square meters in Shanghai. In 2006, Country Garden announced that Tianjin would become its key development target city.

Various indicators show that China's economy has entered the top zone of cyclical prosperity, and the top may appear in the first half of next year

The "famous" place of Country Garden lies in its owner, Yang Huiyan, who recently won the top spot in the Hurun Rich List 2007 with a fortune of 130 billion yuan. At the beginning of August, Country Garden announced that the total land reserve of the company reached 45 million square meters by the end of July, which made Country Garden the largest "landowner" in China. Under the 45 million square meters of hard capital, it also includes a piece of land of nearly 70000 square meters in Xiangluowan Business District, Tanggu, Tianjin. Here, a Phoenix hotel with the standard of "platinum five-star" is being conceived.

Low-price strategy is the magic weapon of success

Yesterday morning, the reporter found the project of the Phoenix Hotel in Country Garden, which has been piling, according to the plan at the construction site of Xiangluowan Business District. Country Garden Phoenix Hotel is located at the north end of Xiangluowan Business District, Tanggu, on the east side of Yingbin Avenue and the north side of Binhe South Road. It covers an area of 69742.2 square meters, a building area of 299867.4 square meters, and the hotel has 26 floors above the ground. The Phoenix Hotel in Country Garden has the project function orientation of a large international conference center, five-star hotel service, and comprehensive business entertainment; It has 1200 sets of various guest rooms. Next to the Phoenix Hotel in Country Garden is the Polar Ocean World under construction.

Country Garden still pursues the policy of "low-cost land purchase" in Xiangluo Bay, and its low-key and rapid style is really worth learning from local developers. On June 20, the Tianjin Land Trade Center publicly transferred seven state-owned land use rights, including Jintang (Hang) Plot 2007-18. It is worth noting that the initial price of Jintang (hanging) Plot 2007-18 obtained by Country Garden was 239.64 million yuan, while the final transaction price of the plot was 239.64 million yuan when it was closed on July 25. Although according to the listing requirements, the price does not include the supporting fee for urban infrastructure. According to the relevant requirements of the Tanggu District Government for the development and construction of the central commercial land in Binhai New Area, after the transferee has obtained the land use right, all or part of the land use right and the above-ground buildings built cannot be transferred or mortgaged for 8 years, but insiders generally believe that the development of Xiangluo Bay area is of strategic significance and the preemptive action of Country Garden, It's really a wise move.

For a long time, most of the land acquisition of Country Garden has been concentrated in second-tier and third-tier cities, with major residential projects including hotels and commercial facilities. Country Garden has acquired a large area of low-cost land to develop a comprehensive real estate project with low density, community and price advantages. "Low cost of land purchase" is the only magic weapon for the success of Country Garden along the way.

What about Platinum Five-Star Hotel

Country Garden Phoenix Hotel is a high-end hotel series developed by Country Garden. As a grand five-star hotel brand chain system, it has successfully operated many five-star hotels such as Guangzhou Phoenix City Hotel, Holiday Peninsula Hotel, Heshan Phoenix Hotel, etc.

The Phoenix City Hotel in Guangzhou can be called the flagship model of the Phoenix Hotel in Country Garden. It is positioned as the first scenic theme hotel in South China built according to the platinum five-star standard. The Phoenix City Hotel covers an area of 200000 square meters, which is the largest and lowest floor landscape hotel in Guangzhou. The hotel has more than 600 luxurious and elegant guest rooms, 9 super luxury half-mountain villas and unique foreign rental apartment villas, and is equipped with 23 meeting rooms with different styles, large indoor and outdoor swimming pools, large shopping malls and litchi parks. It is generally believed in the industry that from the current renderings of Tianjin Country Garden Phoenix Hotel, the architectural form should be different from that of Guangzhou Country Garden Phoenix City Hotel due to the different geographical location, but there must be many similarities in the overall management mode and business philosophy.
















(This article is an original article by Zhuge Changqing, and the pictures are selected from the Internet. Welcome to forward it, and please indicate the source for forwarding)

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1The wisdom of traditional Chinese culture changes the destiny: filial piety to parents+five in one+self-improvement


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That is to say, with this merit and virtue, we should solemnly observe the Buddha's net ten. Report four blessings and save three hardships. Those who wish to see and hear,Know and send Bodhi Heart. To live in a state of bliss

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