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 07 List of Chinese writers and millionaires unveiled Guo Jingming is the first and Dan is the sec

   date:2020-09-18 18:39:21     read:51   

07 List of Chinese writers and millionaires unveiled

Guo Jingming is the first and Dan is the second

The annual rich list of Chinese writers is released again! Like the last time, it may still cause disputes among thousands of people, but the dispute is good. It means that in the face of a powerful and surging business era, we can't refuse and ignore it - whether you like it or not, accept it or not.

Looking around the world, the cultural reality of developed countries has proved for countless times that art and commerce are not antagonistic, and personal creation cannot be completely divorced from the market. The writers who are hungry and seek to take care of themselves, the writers who still resist or even hate business, and the literary flagship who accidentally ran aground must start to think about how to create works that are both recognized by the market and have literary value while changing their own ideas. After all, the days of writing A Dream of Red Mansions are gone forever.

Literature affects the soul, and writing creates wealth. So, while looking forward to a more complete and honest publishing system, we sincerely hope to see more rich writers emerge. Facing such a diligent group, let's give them some help/ P>

The ground is white and the snow is still falling. The desert boat shrank its neck when a winter wind blew over.

This is the afternoon of January 15, 2007 in Wuhan, Hubei Province. Desert Boat, a Fujian writer who has not been confused for nearly five hours, has been wandering back and forth at the gate of Chongwen Bookstore for nearly five hours. He holds the printed version of his autobiographical novel "Dear Suffering", which took four years of painstaking efforts to complete, and sells it to passers-by: "This is my manuscript. If you can publish it, I won't pay a cent for it."

In the face of the other party's strange expression and alert eyes, the front teeth are incomplete, and the face is similar to the bell ringer in Notre Dame de Paris, but it is not so ferocious, and the writer who looks smaller than the Hobbit in Tolkien's pen has to explain with a smile again and again. If the manuscript is lucky to be published, he will use the manuscript fee to "set up a charity foundation to help poor or disabled children."

However, nine out of ten, the other party will shake its head and wave its hands, and some will speed up their steps to avoid it. "The reason why he chose to sell his works in Chongwen Book City is that it is the largest book market in the country, and there are well-known publishers." Desert Boat Vision, "if he is lucky, he may encounter an editor who is interested in his works." On the morning of that day, he tried to enter the publishing building, hoping to meet Bole, but the result disappointed him again.

The rise of post-80s writers: Guo Jingming became rich in style

In fact, there are thousands of writers who have the desire to publish books, such as Desert Boat. Because of the lack of popularity or other reasons, it is an extravagant hope for them to publish books. Because there is no way to publish a book, there was a literary youth posting online, willing to "sell yourself" for publishing a book: on the premise of publishing a book, you can work for investors, be a nanny, be a husband, sell organs, borrow money to repay debts, etc.

In sharp contrast, there are some "rich" writers. Once their new works come out, regardless of their style, their publishing is natural, and sometimes they become the object of fierce competition among major publishers.

Among them, the post-80s writers Guo Jingming and Han Han are particularly so.

On April 29, 2007, Guo Jingming's latest novel "Sadness Against the Current Becomes a River" (hereinafter referred to as "Sadness") was listed.

Because its first print volume is up to 866666 sets, the waist cover paper on the cover has consumed all the stored paper of the same type in Beijing, so a small part can only be replaced by other paper - more striking than paper consumption is that after a May Day golden week, the book sold 1 million copies. "It's also a record for me." Guo Jingming said that the previous books will sell 1 million copies in almost one year. "It's surprising that this book has achieved such a success in such a short time."

Statistics show that the hardcover edition of Sadness, priced at 44 yuan, has sold 13712 copies in the rest of the month from its publication in April to the end of May, which is only the retail market sales of 1480 bookstores in 304 cities in China. The total sales volume in the country is far greater than this figure.

During this period, Guo Jingming contributed a lot to the signing of the tour: in Chengdu, the signing site once caused traffic congestion near the Southwest Book City; In Deyang, the local armed police dispatched to maintain order; In Qingdao, the scene was almost out of control several times, and a boy shouted excitedly "Guo Jingming I love you!" and tried to climb over the fence; In Nanchang, the cry of "Little Four (Guo Jingming's nickname) is brilliant, and the four fans will never leave" and the exhortation of "Please maintain good order and do not crowd" are combined together - the final result is that the inventory of "Sadness" has been emptied everywhere in Guo Suo.

Taken together, these factors have made Guo Jingming, who likes to drink cola, take a bath and take a sauna, the best-selling writer among the post-80s writers. When most of the "post 80s" writers are facing the pressure of survival, employment and even family, and when some writers who are not well known spend half a year to a year writing long articles for only seven or eight thousand yuan, Guo Jingming can already drive the Cadillac for a ride, while equipped with swimming

The upscale community of Chi and Gym bought houses and spent millions to decorate the houses.

In contrast, Han Han, who has multiple identities and does not focus on writing, spends a lot of time and energy on racing, making records and other aspects. Writing is more of a lifestyle and experience for him. Perhaps only when the economy is tense will we put the pen to the table. "There is no way, and I have no other source of income, because I don't do business activities and business endorsements." Han Han likes racing cars, sometimes hundreds of thousands of cars. "Like a driver who wants to win the race, if he wants to participate in the race by himself, he has to spend nearly 78 million yuan a year just for tyres."

In other words, if there is no high royalty support, Han Han may not be able to engage in his favorite motor sport.

"The popularity of Guo Jingming and other new generation writers' works is not necessarily due to how well they write," said He Sanpo, a famous literary critic. The key is that they write about the lives of teenagers. "These lives are unfamiliar to writers of other ages."

So, how do post-80s writers view their works? "I don't want everyone to see my book. I hope there will be some people who will definitely like me in the future. I think this is what I want." Zhang Yueran's calmness shows a low-key atmosphere before his rise. In private, Han Han revealed the secret in his heart: he hoped that he could leave something behind. "If I could sell 100000 copies of each book by the age of 40, I would be very happy."

It is worth mentioning that Zhang Yueran and Guo Jingming both joined the Chinese Writers Association this year, and there are many other post-80s who applied to join the Writers Association. The interaction between the Chinese Writers Association and the "post 80s" writers, while causing some doubts and disputes, has also conveyed a message: "post 80s" writers are transiting from being recognized by the market and teenagers to being recognized by the whole society, including the literary circle?

Online writers break through: gain both fame and wealth

Compared with post-80s writers, the rise of online writers in recent years is also worthy of attention and consideration.

On July 7, 2005, a netizen named "Nine Gang Leader" began to serialize his novel "Circle Trap" (hereinafter referred to as "Circle") on the "IT Vision" of Tianya Community. In the preface to the post, the author explains the reason for writing: "Because I have life, because I have time, because I have writing."

The real name of the Nine Gang Leader is Wang Qiang. After obtaining a master's degree in engineering at Tsinghua University, he has worked in many well-known foreign enterprises since the bottom sales of Lenovo. In seven years, he has risen from ordinary staff to the top level of foreign enterprises in China, and has served as the general manager of two multinational software giants in China. As a senior manager of a foreign enterprise, he has been immersed in the business world for many years and has an amazing wealth of experience.

After leaving the foreign enterprise, Wang Qiang began to write a blog. "I mainly want to sort out my previous experience, but because there are too many living comrades and companies involved, I am too sensitive, so I have to avoid reality and write a novel." Considering the limited amount of blog information, Wang Qiang began to post his novel in the popular Tianya community. Because the novel truly describes the life of people in the workplace, it has been sought after by netizens, especially salespeople, and has attracted the attention of Tsinghua University Press.

"In fact, the publication of this book is also a kind of marketing. If I go to the publishing house with the manuscript in my arms, people will not necessarily answer me." Wang Qiang said, "Before people who need this work find you, you need to find a way to let people who need it find it."

At the time of signing the publishing contract, "Circle" was not yet finished. This 200000 character novel, which took three months to write, has received a good response after being launched by Tsinghua University Press. Without strong publicity, it has been reprinted 9 times in 15 months and sold nearly 200000 copies.

In February 2006, Wang Qiang began to create "Circle Trap 2". This time, the progress was faster, with 250000 words in three months. After the completion of the novel, it will be published by Changjiang Literature and Art Publishing House. "Changjiang News Agency has developed a complete sales and publicity plan for this book," Wang Qiang said, which made him very important. Will Wang Qiang become a professional writer from an online writer? "It's possible. Before I wrote the book, I didn't plan to work again. If I worked, I wouldn't write the book," he said.

Compared with Wang Qiang, who has "time to live and writing style", another author who has become popular through the Internet, Tianba Singing, is legendary. "Neither a professional writer nor an amateur writer", Zhang Muye, a 28-year-old singer with a real name, has worked in the art industry and clothing business. In his works, "many plots are hearsay, and many terms are made up by himself".

This is how the series of novels "Ghost Blows the Lantern", which combines multiple elements such as reality and fiction, tomb robbery and exploration, ranked first in the 2006 "Baidu Search Network Fiction Top10". The book began to be published online in March 2006. In April, the starting point Chinese website purchased the copyright of Ghost Blowing Lantern. Soon, the paper version of the book was published by Anhui People's Publishing House.

Now, the sixth book of the Ghost Blowing Lantern series has been published, with a total of millions of copies, and has triggered a fever of tomb robber novels in the book industry. There are no less than 10 works that follow the trend. On the evening of August 30, 2007, Shanda Start-Up and Huaying Film Company jointly announced that they would make "Ghost Blows the Lantern" into a trilogy series of films. Du Qifeng, a famous director in Hong Kong, will be the supervisor of the series of films and will direct one of them. And the "world tyrant" has also become one of the best-selling writers from the scattered soldiers on the internet.

From book royalties, film and television adaptation rights, magazine income to album release, the new generation of writers have made a lot of money.

Writing books, becoming famous and making money have become the goals and directions of many online writers. In interviews, they do not shy away from it. According to the reporter, at present, there are more than 90000 kinds and 7 billion words of online novels in stock on Starter.com alone. Every day, 4000 to 5000 online writers update more than 10 million words of original novels, and these data are still being refreshed at an amazing speed.

Chen Tianqiao, president of Shanda Network, a literary enthusiast, said that thousands of ordinary people will become writers and famous writers because of the network. "The Internet is providing an unprecedented open, broad and international creative platform for Chinese literature."

"In the past, there were many people who wrote things, but there was no way to publish them, so they had to put them in the drawer. Now, some literature websites play the role of public drawer." Ye Kuangzheng, an independent publisher, believed that when literature is placed in the network, it might produce a kind of hypertext completed by interaction and multiple people. However, "the truly mature network literature has not yet been born, and most of the existing works have no literary value."

But it is undeniable that online literature has broken through the limitations of the network and formed a complete economic chain between traditional publishing and the development of peripheral industries (film, online game, animation). In other words, such as Wang Qiang and Zhang Muye, who have become famous through the Internet, and then grafted with traditional publishing authors will continue to emerge and come into the public eye again and again.

Some publishing institutions have noticed this phenomenon and have begun to take the initiative to seek gold in online original works.

Ge Hongfeng, an international cultural publishing company, told reporters that the development of literary websites has promoted the breakthrough of online writers. "Grassroots authors" usually pay attention to accumulation. Their works are reviewed by netizens, and their publishing is accumulated to a certain extent.

Power that cannot be ignored: Lu Jinbo's marketing

It is worth noting that both the rise of post-80s writers and the breakthrough of online writers have a force that cannot be ignored, namely, private booksellers.

Since the state opened the private channels of the book market in 1984, the vitality of the book market has increased a lot. Especially in recent years, the involvement, understanding and influence of private booksellers on China's book market are eye-catching. Most of the best-selling books on the market are operated by private booksellers. Their market sense and publishing speed make many state-owned publishers feel inferior.

Among them, private booksellers Lu Jinbo and Shen Haobo are representative.

Before becoming a bookseller, Lu Jinbo also wrote under the net name of Li Xunhuan. He was once called "three carriages of online literature" together with Ning Caishen and Xing Yusen. "Before writing, I was a businessman. I felt that writing was just an interlude and a small trifle, so I didn't care about making money in writing." In the Beijing office under the famous literature website Banyan Tree, Lu Jinbo, dressed in a suit, spoke softly and smiled occasionally. "I have been doing Internet since I was 22 years old, so it can be said that doing business is my specialty."

From 2002 to 2005, Lu Jinbo also wrote several books, "but the main energy is to understand the book market." From 2005, he began to devote himself to the book market, and began to snap up advantageous resources, signing some best-selling writers, including Han Han and Baby Annie.

"I have spent three years understanding the market, so I am more prepared. I will tell the writer who signed with me how to improve the sales. When talking with Baby Annie, her book is still about 300000 copies per book, but I signed it according to 600000 copies." The facts prove that Lu's judgment on the market is accurate. "Up to now, her book has exceeded 600000 copies."

Lu's judgment, in addition to his business wisdom, is largely due to his research on culture, especially the mainstream culture of teenagers. "There is no real middle class in our society. The current market is for children and retirees. The market that truly belongs to intellectuals is very small. So the strongest writers can't sell these young writers and TV scholars."

Lu Jinbo revealed that he has signed up with more than ten authors, who will publish one book or more every year, but they are basically books for teenagers. "To sign these authors, the market is the most important standard, and of course the text is not
























































































    可以想见的是,对沙漠舟来说,他未来几年发展的主导方向,极有可能是穿梭于各个书店之间。2007年国庆节那天,因为缺乏相关证件,常常连出版社的大门都无法进入的沙漠舟给记者打来报喜电话,可能是手机信号不好,也可能是北京风大,他的声音断断续续,像是从千里之外飘过来。他笑着说,一个书商终于答应出版《亲爱的苦难》了,但前提是不付稿酬,“书出来后,书商会给我3600本书,到时我送你一本,剩下的,我自己想办法卖……” (特约记者吴怀尧)

(This article is an original article by Zhuge Changqing, and the pictures are selected from the Internet. Welcome to forward it, and please indicate the source for forwarding)

Introduction to Zhuge Changqing: Zhuge Changqing, the inheritor and promoter of traditional Chinese culture, is willing to "learn from sages, promote virtue, revitalize China and benefit the world" together with people with the same ideals in the world.

(Zhuge Changqing: zhuge8031@163.com )

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Selected Articles in Previous Periods

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1The wisdom of traditional Chinese culture changes the destiny: filial piety to parents+five in one+self-improvement


2Zhuge Changqing's Three Golden Keys to Changing Destiny

2诸葛长青改命运三把金钥匙诸葛长青施食仪轨 (十五步简洁版)

3Zhuge Changqing's Greeting Ritual (15 Steps Concise Version)

3诸葛长青施食仪轨 (十五步简洁版)

4How to repent: the ritual of repentance and the method of repentance (full version)

4   如何忏悔:忏悔仪轨忏悔方法(完整版)

5How to read the Dizang Sutra: Methods for reciting Dizang Sutra (complete version)


6How to release? The ritual of releasing life


7Zhuge Changqing's Repentance Culture: A Case Study of Repentance Methods for Changing Destiny


8Free Life Culture: Free Life Culture in Ancient China


9Shocking photo of feeding: Buddha, Bodhisattva and Dharma Protector come to the scene


10Feeding Rite Return: the return is changed to simple return




That is to say, with this merit and virtue, we should solemnly observe the Buddha's net ten. Report four blessings and save three hardships. Those who wish to see and hear,Know and send Bodhi Heart. To live in a state of bliss

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